Main Character Branding for Creatives

It’s time to step into the spotlight and tell your story with confidence.

In this workshop with PR Pro Tiff Knighten, you’ll learn how to build a personal brand that reflects who you are, creates real connections, and positions you for the opportunities you deserve.

  • Identify your brand pillars and story themes

  • Choose content formats that fit your strengths

  • Map out your core and secondary platforms

  • Brainstorm content ideas your audience wants

  • Walk away with a personalized content roadmap

00:00 Welcome and Introduction

00:32 Balancing Personal and Professional Life

02:16 Engaging with the Audience

05:15 Introduction to Main Character Branding

07:37 Defining Your Brand Story

21:01 Content Creation Strategies

23:41 Repurposing Content for Longevity

27:38 Conducting a Quick Brand Audit

29:29 Resources and Recommendations

30:46 Embrace Your Wins

31:03 Content to Cash Flow Guide

31:29 Upcoming Workshops and Events

31:54 Leveraging Platforms for Business

32:20 Novo Banking Benefits

34:28 Q&A Session Begins

36:56 Personal Branding Insights

38:16 Engaging with the Audience

49:42 Repurposing Content Across Platforms

56:01 Final Thoughts and Closing

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Christina Westley

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Booked and Busy: Your PR Playbook